lifestyle
The European food market in 2026 – what do consumers really expect?
Just a few years ago, the price seemed to be the main factor influencing consumer choices. High inflation, economic uncertainty and changing market conditions have caused many customers to start planning their shopping more carefully. Today, however, we may observe a much more complex picture of the European food market.
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lifestyle
How do Poles drink coffee? New research shows that coffee is no longer just a morning ritual
Coffee has long been one of the most popular beverages in the world. It accompanies us during our morning routine, business meetings, chats with friends and moments of relaxation. However, the way we drink it is constantly changing. The latest research shows that Poles are becoming increasingly cautious in their choice of coffee, paying attention not only to taste but also to quality, origin and health benefits.
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lifestyle
Coffee or energy drink? How the younger generation chooses their sources of energy and focus
Just a dozen or so years ago the answer seemed obvious. When we needed a boost, we reached for a cup of coffee. Today, however, young consumers have a much wider choice. There are hundreds of energy drinks, caffeinated functional drinks, cold brews and ready-to-drink (RTD) coffees on the market. So the question arises: what does Generation Z reach for today when they need energy, focus and a boost?
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lifestyle
12 March 2026
Coffee Table Book
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